No-Dice Co.
"When you have Snake Eyes, abducters have No-Dice!" ©
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Future Plans



Testing of the prototype has produced promising results. Using the current prototype, the concept has been proven. When the alarm was sounded in a room of twenty people, fifteen of them turned to locate the source of the commotion. This proves that in crowded areas, the alarm will draw attention to the child wearing the device.

On the current prototype, the range is preset, meaning that the parent cannot change the maximum radius that the child can be in. In future prototypes, we would like to incorporate a dial to manually vary the child tracking radius. At some point, the company would like to digitize this mode of the device. As a result, changing the range of the device will become easier for the customer. Also, current materials used on the prototype are not appropriate. No-Dice Co. plans to manufacture bracelets out of a durable material such as aircraft cable. Further testing will be completed to verify data obtained from previous tests.

Currently, No-Dice Co. is based in Markham, Ontario, but we plan to market our product not only to the residents of Ontario, but also to those who live across Canada. We see ourselves as a national leader in child safety products and envision an expansion into the North American market.

An option that No-Dice Co. is considering, is to obtain a partnership with a watch company such as Timex or G-Shock. The role of these companies will be to integrate our product into a set of watches for parents and children. If No-Dice Co. is successful in obtaining a partnership, all manufacturing and development will be left to the watch company. As a result, No-Dice Co. will receive royalties for their product.

No-Dice Co. has plans to expand and improve as a leader in child safety devices. In order to do so, we plan to receive funding from banks and private investors. This will enable us to expand our product line and start our own manufacturing plant. However, this plan will not come into effect until we have earned sufficient revenue and recognition in the market of child safety to justify mass production. If, after the first eighteen months of operation, we discover that we are not operating a successful business, we will re-evaluate our financial circumstances, and collectively assess the future of the company.

Shad Waterloo

© No-Dice Co. July 2003